Project:
Brand/Identity - First Website Release
Client:
CharterOak Acoustic Devices

Description:
CharterOak Acoustic Devices is a new company for 2003. Focused on developing hi-end audio products for the recording industry, CharterOak has released thier premier product, the SA 538 Microphone. jWason has been working on a fully intergrated identity and brand for CharterOak since August of 2002. The website, which launched on April 20th will continue to be developed in the next 6 months to include online ordering and backend billing/invoicing and inventory management.
   - developed the logo & brand
   - concept and design
   - user interface & navigation
   - flash animation
   - copywriting & market the site

Project:
Website Development & Design
Client:
Middlesex Mutual Assurance Company

Description:
Middlesex Mutual Assurance is a provider of premium auto, home, life, boat and flood insurance in New England, NY, MD, DE and MI. Middlesex came to us looking to update the existing site we developed in 1999. The new site intergrates customer service and agent services and is entirely generated from a database.
Skills demonstrated
   - information architecture design
   - work with internal IT department
   - managing & creating content
   - developing strategy
   - creating overall design & all HTML

Project:
Website Design
Client:
Marsh Consulting Group

Description:
Marsh Consulting Group provides B2B Consulting & Owner's Agent Services for China Construction Projects. Prior to launch, MCG had no web presence or marketing collateral. This project consisted of developing a corporate look for MCG and develop a website from the ground up that will grow with the company
Skills demonstrated
- product research
- work with logo designer to adjust logo to work on the web
- managing & creating content
- creating overall design & all HTML

Project:
User Interface - Web Based Software
Client:
Satuit Technologies

Description:
Satuit Technologies is a global provider of Client Relationship Management Software. This project consisted of taking the components of the software, creating a new look and developing a browser-based version for the web. Skills demonstrated
   - modified the brand for the web
   - concept and design
   - user interface & navigation
   - template HTML pages for developer to use as a guide
   - organized and managed deadline & budget

Project:
Integrated Email & Website Marketing/Advertising -ongoing
Client:
Casual Corner Group.com

Description:
Casual Corner Group.com is the e-commerce division of Retail Brand Alliance, owners of Casual Corner, Petite Sophisticate, August Max Woman, Brooks Brothers, Adrienne Vittadini & Carolee. These ongoing projects consist of developing and designing weekly email advertisements for each of the Casual Corner Group brands, designing sale/promotional graphics to add to the homepages as well as designing new promotional landing pages to link email & sale graphics. Each link is stored in a database to track sales.
skills demonstrated
   - research inventory
   - track customer click thru's
   - work with photo studio
   - design graphical look of ad
   - program HTML emails
   - prep files for automatic email blasting
View Promotions -
> One Day Sale Email, Homepage Promotion & Sale Landing Page
> Mother's Day Email, Homepage Promotion & Gift Landing Page
> Glimpse of Fall Email
> Summer Clearance Email
> Take $25 Off Fall Sale Email

Project:
Flash Presentation
Client:
Greater Hartford Jaycees

Description:
The Greater Hartford Jaycees are a non-profit, development & leadership organization for young adults ages 21 - 39. Thier sole fundraiser, the Greater Hartford Open PGA Golf tournament raises over $1 million a year for charity. The Jaycees needed an animated demo to spark members interest in a new, secure member services area where they can connect to the organization, file paperwork and receive important messages.
Skills demonstrated
   - understanding of web intranet
   - develop content and screen captures
   - flash animation

Project:
Website Development & Design
Client:
Salvation Army CT

Description:
The Salvation Army is dedicated to helping those in need. A nonprofit, they function through donations. The purpose of this website was to deliver general information about their services and how to volunteer and donate money/services/supplies. In addition to information, users can donate money online using a credit card.
Skills demonstrated
   - e-commerce design
   - design a site using the established brand
   - design & HTML programming
   - gathering and managing content

Project:
Website Development & Design
Client:
Michael Deming

Description:
Michael Deming is an independent record producer/engineer contracted by major labels for over 25 years. The purpose of this project was to be a reference for his discography and a source of information for his manager. The website consists of hundreds of record reviews, album graphics, producers notes and his discography.
Skills demonstrated
   - create design identity
   - locate album reviews and articles
   - scanning album covers
   - gathering and managing content
   - create HTML layout

Project:
Banner Advertising
Client:
Auction Universe

Description:
Auction Universe launched a online auction site in 1998.. Although short lived, it was dubbed as the company to watch, ranking #2 behind eBay. This is a series of ad banners created to draw attention to the new site.
Skills demonstrated
   - animation
   - graphic design
   - copywriting